Influencer Fakes Bali Vacation with Photoshoot at IKEA

Natalia Taylor, a popular YouTube Vlogger and Instagram Influencer, faked an exotic Bali vacation with a photoshoot at her neighborhood IKEA. Taylor posted the photos to her Instagram page and used the location tag ‘Bali’. Based on the comments, it appears as though many of her followers actually believed that she was in Bali, responding […]

What Happens to Instagram Influencers after Instagram Unplugs their Outlet?

We’ve all heard the unironically annoying buzzword “Instagram Influencer” over the past few years. But what exactly is an Influencer? First, let’s look at some quick facts:  The social media platform has become an absolute behemoth, with one billion people around the world using Instagram every month, and 500 million people using Instagram stories every […]

An Influencer vs. Hotel Owner feud has us asking: How do we deal in 2019?

In this era of the internet, we’re all under the influence. Well… some of us, that is. As of 2019, social media ‘influencers’ have become a huge industry. And by 2020, it’s expected to be worth at least $5 billion dollars. Whether you find yourself under the influence or not, we’ve all seen those posts […]

25 Instagram Stats You Need to Know

Think your brand wouldn’t benefit from a presence on Instagram? Think again. The social media behemoth boasts more than 500 million daily active users. Let that sink in for a second. That means that there are 500 million potential people who could interact with your brand every single day. Are you currently tapping into that? […]

11 of the Best Free Stock Photo Sites to Use in 2019

Photography has always been an important element of design. It’s no secret; we’re all aware that blog posts, articles, web pages, and newsletters all benefit from the inclusion of unique, eye-catching images. Yet, it feels like lately we’ve all grown accustomed to seeing the same cheesy stock images of people in suits shaking hands over […]

The Top 5 Marketing Trends to Look Out for in 2019

In today’s fast-paced, on-demand society, innovation drives progress at lightning speed – especially when it comes to marketing. Each year, marketing becomes increasingly complex, so it’s always a good idea for marketers to keep their eyes on emerging technologies, methods and patterns. Just when marketers believe that they’re ahead of the game, a new technology, […]

6 Essential SEO Trends & Best Practices for 2019

The new year is almost upon us. Wondering what’s ahead for your SEO rankings and content in 2019? In this article, we’ll look at some strategies and tactics that you can start implementing now to get a head start on keeping your brand relevant on search engines.   1. Voice Search Our list opens with […]

OK Google: How can I optimize my website for Voice Search?

If you haven’t heard, voice search has become a big deal — and if done right, can direct much more traffic to your site. A few years ago, everyone was counting down the days until Google released its dreaded April 2015 algorithm update – which became known as “Mobilegeddon”. The prospect of mobile SEO had […]

The Future Of Marketing

Did Elon Musk just pull off the most effective advertisement of all time? Without even trying to sell you anything, Elon Musk – founder, CEO of SpaceX and co-founder, CEO of Tesla – has everyone buzzing about Falcon Heavy rockets and Tesla roadsters.     This isn’t the first time Tesla has created marketing magic. […]

What Are Backlinks? | Why Backlinks Are Essential for SEO

In the world of search engine optimization (SEO), a “backlink” is created when one website mentions another website and links to it. It’s not merely referencing the website or it’s web address. It has to be a clickable link using an href attribute within the code. It’s the difference between https://www.google.com/ and Google.   In […]

The Top 10 SEO Tools To Use In 2018

If you’re an entrepreneur, an online-strategist, a blogger, or a digital marketer, then you most likely understand the significance of SEO as an advertising and marketing technique. Without the right tools, the amount of time it takes to create an effective SEO campaign increases significantly. And, as the saying goes, time is money!     […]