In the age of social media, it’s no surprise that small businesses are keen to grow their presence on these platforms. Facebook and Instagram have become essential tools for businesses looking to connect with potential customers, build their brand, and drive traffic to their website or app. However, the obsession with page follower counts and …
Continue reading “Why you need to stop obsessing about how many followers you have.”
In this era of the internet, we’re all under the influence. Well… some of us, that is. As of 2019, social media ‘influencers’ have become a huge industry. And by 2020, it’s expected to be worth at least $5 billion dollars. Whether you find yourself under the influence or not, we’ve all seen those posts …
Continue reading “An Influencer vs. Hotel Owner feud has us asking: How do we deal in 2019?”
In today’s fast-paced, on-demand society, innovation drives progress at lightning speed – especially when it comes to marketing. Each year, marketing becomes increasingly complex, so it’s always a good idea for marketers to keep their eyes on emerging technologies, methods and patterns. Just when marketers believe that they’re ahead of the game, a new technology, …
Continue reading “The Top 5 Marketing Trends to Look Out for in 2019”
