In an effort to encourage users to not be ‘likes’ obsessed and bring focus back to the content itself; Instagram developers have been experimenting with an update that will remove like counts in certain countries. The idea being to remove the feature all together for all markets.
So far this experiment with the likes feature has only be rolled out in a hand full of countries, including: Canada, Ireland, Italy, Japan, Brazil, Australia and New Zealand.
What are your thoughts and feels on such a move by instagram? See full story on TechCrunch.